Ads Developer Blog
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DFP small business changes and our API
Tuesday, August 13, 2013
Recently we announced how we’re
helping publishers grow with DFP small business
. This included making a number of features available to small business networks. In this blog post, we’ll describe how these changes affect the way small business networks use the API.
Creatives
Creatives can now be reused for small business networks. When using
LineItemCreativeAssociationService.createLineItemCreativeAssociation
, you can now use an existing creative for the
LineItemCreativeAssociation.creativeId
instead of having to copy the creative.
CustomCreatives
and
TemplateCreatives
are now available to small business networks as well. The following creatives that were previously only for small business networks now come back as TemplateCreatives starting in v201306:
FlashExpandableCreative →
TemplateCreative.creativeTemplateId
of 10001160.
FlashPushdownCreative → TemplateCreative.creativeTemplateId of 10001400.
FloatingFlashCreative → TemplateCreative.creativeTemplateId of 10000560.
TextAdCreative → TemplateCreative.creativeTemplateId of 10000440.
Targeting and Delivery
All custom targeting
matchTypes
are now available to small business networks and can be set on a
CustomTargetingValue
object when creating custom targeting using the
CustomTargetingService
.
Since competitive exclusions and ad exclusions are now available to small business networks, you can use the
LabelService
to create and manage labels for them. They can then be set on the
LineItem.appliedLabels
and
AdUnits.appliedLabels
fields.
Reports
Reach reports are now available to small business networks. You can run reach reports via the API using the
ReportService’s
reach report columns
and
reach report date range types
.
City-level geographic data has also been made available in reports for small business networks and can be added to reports using the
city dimensions
.
Network administration
Since custom user roles are now available to small business networks, if you create a custom user role using the web UI, you can use
UserService.getAllRoles
to obtain the IDs of those roles and
assign them to your users
.
If you’re a small business network and have any questions or concerns about how these changes may affect your API use, please post your questions to the
DFP API forums
. Additionally, the
Ads Java client library’s DFP examples
are a great place to start exploring these additional features.
-
Vincent Tsao
, DFP API Team
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